What is your blog supposed to do?

Discussing the core purpose and strategy behind running a blog.

 Old 06-15-2026, 10:00 AM #1
uhoo
Regular Member
Join Date: Mar 2005
Posts: 512
Sometimes I feel like people forget what a blog is actually for. It's not just to spam 100 posts a day to build links. What do you actually want your readers to do? Buy something, click a sponsor, or just read? I'm trying to refocus my strategy and I'm curious how you guys define success for your blogs.
 Old 06-15-2026, 11:30 AM #2
Leo202
I'm New Here So Be Gentle
Join Date: Jul 2006
Posts: 6
For me, it's about building a returning audience. If people bookmark the site, the traffic is worth way more than one-time search visitors. I look at bounce rate before anything else.